Are you looking for the perfect WordPress BackUp plugin? With many options available out there with different use complexity, we have selected a list of well-tested WordPress Backup plugins that we have used personally over the years on our WordPress centric projects.

So, without further ado, here are the top backup plugins you can try out for your new or existing WordPress projects.

Top Backup WordPress Plugins for 2022

●     UpdraftPlus WordPress Backup Plugin

●     Duplicator Backup Plugin

●     BlogVault – Backup & Staging

●     BackWPup – WordPress Backup Plugin

●     Backup Guard – WordPress Backup and Migrate Plugin

●     All-in-One WP Plugin

UpdraftPlus WordPress Backup Plugin

Image Source: WordPress.org

When it comes to free backup plugins, none of the other options mentioned in this article come close to what UpdraftPlus has to offer.

Image Source: WordPress.org

With over 3 million active installs and a 5-star rating, you don’t have any reason not to use this plugin for your backup needs.

UpdraftPlus is a WordPress Backup plugin that makes backing up and restoring websites as easy as pie.

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It integrates with top cloud storage services like Dropbox, Google Drive, Amazon S3, UpdraftVault (Their personalised cloud storage), Rackspace Cloud and much more to allow Website to Cloud Storage Direct Backups.

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UpdraftPlus even supports direct backups via FTP which makes it one of the most extensible Backup plugins available for free on the WordPress Repo.

Another extra feature which you would expect to pay for is Scheduling Backups. With UpdraftPlus, you can automate backups daily to any selected storage location for absolutely no cost.

UpdraftPlus also has a premium version (with pricing starting at $70 for two site licenses) which extends its functionality, even more, features like Incremental backups, a powerful add-on for smooth migration (Migrator), an option to backup non-WP files, database encryption and

More storage destinations.

You can download UpdraftPlus from here.

Duplicator Backup Plugin

Image Source: WordPress.org

Duplicator is a WordPress Backup/Migration plugin that enables WordPress owners to Backup their site for absolutely free.

With more than 20 million total downloads since release and 1 million active installs, this is amongst the most popular WordPress Backup you can consider.

Image Source: WordPress.org

Duplicator works by creating a package that contains parts of your website you want to backup; you have the option to backup your database, site plugins, files or your entire installation.

The free version of the plugin allows you to backup and download your site to your local machine as frequently and much as you want.

Image Source: WordPress.org

You can restore a backup using their wizard (Quite complicated for beginners) or install on a new server if you want (migration).

To Backup your site to cloud storages like google drive & dropbox, you would need to upgrade to the Pro version which pricing starts from $59 & comes with some extra advanced backup features as well.

With the Pro version of Duplicator, you can schedule backups daily, weekly or even monthly and Duplicator will automatically store each snapshot to a selected cloud storage location.

This feature gives complete peace of mind as you always know your site is secure with several backup snapshots arranged by date.

All for a one-time fee of $59 (license for three websites)

Even without the Paid version, it is still considered one of the best plugins to backup your website with

BlogVault – Backup & Staging

Image Source: WordPress.org

If you are a total non-tech-savvy WordPress user, then you might most likely run into problems trying to use the other BackUp plugins on this list. Well, not except BlogVault.

Image Source: WordPress.org

Blog Vault is a backup plugin that takes out all the complexity in backing up your WordPress website and restoring them.

Image Source: WordPress.org

We included this plugin because it does not require any technical skills to use; you simply install it and follow the setup wizard and voila; it does all the work for you.

Image Source: WordPress.org

It comes with many premium features (provided for free) like incremental backups, free offsite storage, one-click backup restore, migration, etc.

Blogvault is not just a Backup plugin, but more of a Backup service just like hosting backup tool notably “CodeGuard” that is used by Bluehost among its package addons, Blogvault is actually used by some of the largest web hosting companies out there.

From WPEngine, Pantheon, FlyWheel to many more and aids their free migration services.

It comes with several other features like migration and staging, with Backups being the main focus.

The premium version of the plugin (starting at $89 a year) provides backups in real-time as well as being completely compatible with WooCommerce with a Backups Archive period of 90 days.

If you just want an easy way to backup your WordPress website, you can try out Blogvault, but I would advise you combine this plugin with another as your backup data is stored on an external server that can go offline anytime any day.

You can try BlogVault out by downloading from the WordPress Repo.

BackWPup – WordPress Backup Plugin

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One good alternative to UpdraftPlus you could consider if run into issues with it is BackWPup.

Image Source: WordPress.org

This plugin shares many similar features with UpdraftPlus and allows you to backup your WordPress Website for free.

Image Source: WordPress.org

It also allows Cloud storage locations with a few services like Google Drive being limited to Premium users only.

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You can back up just individual parts of your websites like the Mysql database or your WordPress installation with ease.

With a 4.5 star rating and regular plugin updates every month, this could be the best option for your backup needs.

You can download the BackWPup plugin from your WordPress plugin repo.

Backup Guard – WordPress Backup and Migrate Plugin

Image Source: WordPress.org

Backup Guard is a Backup/Migration plugin that provides you with an easy way to backup, restore, and migrate WordPress Website.

What we like about this plugin is its simple and easy to use User interface, especially the dashboard.

Image Source: WordPress.org

Backups are sorted by date of creation and you the option to either download them to your local machine or Dropbox for free.

Image Source: WordPress.org

To add more Cloud Storage services, you would need to purchase the premium version of the plugin, but by default, the free version allows you to move your backups to dropbox.

It also has BackUp scheduling, Notifications, and migration features just like the other plugins on this list but only for Premium users.

Image Source: WordPress.org

The only thing free about this plugin is creating unlimited backups and restoring them.

You can download the Backup Guard plugin from your WordPress plugin repo.

All-in-One WP Plugin

Image Source: WordPress.org

All in One WP plugin is actually a migration plugin that can be used for backing up your WordPress website.

Image Source: WordPress.org

It provides functionality to backup (in an export file) your entire WordPress website, including the database, media files, plugins, and themes without any technical knowledge.

Image Source: WordPress.org

It is also quite extensible and does support cloud storage locations like Dropbox, FTP, Google Drive, Amazon S3, OneDrive Box, MegaNZ, DigitalOcean, Microsoft Azure Storage, etc. on purchase of the extension.

With each extension having a starting price of $50 50 $99, this is considered pricy compared to the other plugins on this list.

Image Source: WordPress.org

It provides an easy Drag & Drop backup restoration wizard which makes this ideal for backing up small sites with minimal content if you consider going for the free version.

You can download the All in One Plugin from your WordPress plugin repo or the WordPress.org plugin page here.

Our Personal Favourite (Recommendation)

UpdraftPlus no doubt, has the best to offer when it comes to backing up WordPress website.

Not only is it a powerful plugin, but it’s also free with several premium features you would otherwise pay for to use on other backup plugins.

Image Source: WordPress.org

Duplicator is also a good option but only when you have plans of migrating your backup to another server at a later date as it’s straightforward to do that with the duplicator.

Finally, a tip that’s worth mentioning, if you prefer to minimize the plugins installed on your site, then in that case, then you should know that there are some hosting companies out there that offer Automatic Backups feature. So you might want to keep that in mind

Conclusion

Each Backup plugin has there advantages and disadvantages, it up to you to test them and find the one that works best for what you’re trying to achieve.

You might need to upgrade to a premium version to get what you want but at the end of the day, you should have a well functioning Backup Plugin working smoothly.

Also, make sure you have more than one backup location, never put all your eggs in one basket, i.e. storing backup files in the same server as your website.

Anything can happen, and at any time, so you have to be ready.

That’s all for this article. We hope you found it useful, If you have a question about any of the plugins on this list, please do not hesitate to add a comment below and we would respond as soon as possible

Starting an eCommerce business can be exceedingly complicated to ascertain given the numerous steps and things in which a user has to go through. Above all, there are a bunch of useful content shared on this blog to help individuals derive a clear and direct experience on their WordPress site. One of which is the WooCommerce Multi-Vendor Plugin.

In this blog post, different multi-vendor plugins are put out here for users. These are some of the plugins we feel would be of great advantage to you. To be on a clearer stand, we’ve also explained what the multi-vendor plugin means and how much importance it plays for users.

You want to achieve a successful WooCommerce workplace. Follow this guide and assimilate its content. Feel free to reach us if you have any troubles assimilating the content of this blog. You would surely get a response as soon as the comment is dropped.

What is WooCommerce Multi-Vendor Plugin?

This is a medium to simplify the organization of your eCommerce store. First, WooCommerce on WordPress is a great way for users to begin their website with a host of opportunities to look out for in this workplace.

The phrase “multi-vendor” concerns a marketplace with lots of sellers. So, this plugin is a way of connecting a buyer with a seller and in that same instant, increases the sale and commission of the seller. Also, the maintenance, design, payment, shipping, and business translation are run by the plugin.

There are a lot of advantages this would give to you if employed on your website. You just started your site? This is a great way to begin. Apart from the large number of WooCommerce extensions designed to help you attain an easy and smooth expedition, the workplace plugin creates a world where buyers can reach sellers conveniently and simply.

And luckily for you, there are tons of WooCommerce Multi-Vendor Plugins to begin with!

Benefits of WooCommerce Multi-Vendor Plugins

The benefits are;

Ten WooCommerce Multi-Vendor Plugins for an eCommerce Store

For this guide, we are going to center our point of discussion on the various plugins that can help you attain the marketplace you yearn but by embedding this plugin on a WordPress site.

Read this section carefully. They are not arranged by ranks or in order. There are a lot of multi-vendor plugins out there and we have chosen ten(10) of these plugins which we perceive to be the best for an eCommerce store. You can employ any of the discussed plugins below. Their pros and cons would also be explained alongside their well-defined features. Therefore read carefully and pick the best for you!

1. Yo! Kart Multivendor

This is one of the topmost and well-grounded multi-vendor marketplaces with lots of thrilling attributes. One major feature of Yo! Kart, what sets it apart is the referral module designed to help users attain a wider audience or customer base.

For this multi-vendor marketplace, the referral module creates a shareable link that the user can distribute to his customers or friends for support. It even makes it more captivating because each individual gets a referral point. Pretty cool right?!

Other thrilling features of this multi-vendor marketplace are;

• It is extensively customizable. With a host of customizable options, you can switch up the design of the plugin to suit your theme or brand style.
• There is a regular update on the content such as the visual content, layout, design, etc. So, this leaves your viewer excited for the next update.
• This plugin permits purchases from multiple vendors but the checkout would be in a single cart.
• Switch between languages with Yo! Kart multi-vendor system. There are over seventy translated languages to choose from for your eCommerce store.
• The organization of the product catalog can be easily managed from the admin page of the plugin. Update the settings to match your preference.
• Choose between over twenty payment methods and an option to install more payment gateway.
• In the admin dashboard, you can easily create and design a coupon tab that can be used for promotion and thereby increase sales.

Some of its benefits are;

• It is easy to use.
• It is extensively customizable.
• User-friendly Interface.

It can also be disadvantageous because:

• You can utilize just one domain.
• And it lacks some basic features that can be necessary for users.

2. Dokan Multi-Vendor

This multi-vendor system creates a whole new level for users that utilize the plugin. This is the best storefront multi-vendor plugin and also the most popular. It has a lot of improved features that differentiate it from other plugins out there which makes it widely utilized.

Apart from being the most popular WooCommerce multi-vendor plugin, it also allows users to take control of their plugins. You can easily control what happens on the plugin interface. The best yet is the fact that each vendor gets a dashboard where they get to keep track of their progress. 

This multi-vendor plugin offers a host of captivating features, some of which are;

• A front-end dashboard is created for sellers. This is the admin area where most settings of the plugin take place. So, the control is in the hand of the seller.
• You can easily create a workplace on Dokan in less than an hour. 
• Each seller gets their dashboard with stunning and attractive storefront styles branded to the user.
• There is a unique URL administered to the seller.
• Sellers can create and manage coupons easily. There are lots of options designed to make the coupon on their site pleasing and captivating.
• Get more authority and control with the PRO version. There are more options and more outstanding features designed for the users.

Some of its benefits are;

• Versatility. 
• It is easy to use.
• It is a workplace with unlimited vendors
• Outstanding controls and features.
• You can earn in multiple ways, not just through product sales.
• Accepts all themes in WordPress

But it can also be;

• Costly.
• There is little or low support.
• And could be somewhat buggy.

3. WC Marketplace 

With a simplified and hassle-free process, you can easily create an eCommerce store with WC Marketplace. It is a great opportunity for beginners to kick-start their online business. This workplace creates a vendor dashboard for every seller which enables them to monitor their business progress, make significant changes to their site, and a host of others. The best thing is that in WC Marketplace, there is a marketplace for every online store. Do you want to achieve a large and successful online store like Airbnb or Amazon? Or you are thinking more of a rental marketplace like Yo! Rent. WC Marketplace has almost every type of marketplace that can be done with the plugin. 

This multi-vendor plugin offers a lot of thrilling features, some of which are;

• Every vendor gets a personalized and user-friendly dashboard.
• Flexibility. You can easily maneuver your way using the WC marketplace and there’s a setup wizard provided to supplement the user’s convenience.
• Vendors can easily create pages using a comparable Elementor feature.
• There is a marketplace for every type of product.
• To secure the workplace, a list of vendors is provided for users which includes their basic information. This is to create a level of trust between the buyer and the seller.

Some of its benefits are;

• It is easy to set up.
• They have an impressive support team
• Regular upgrades to fix security issues and bugs.
• And supports multiple languages.

However, the plugin can be;

• Often Buggy, and 
• The frontend interface is quite basic, nothing new about it.

4. WCFM Marketplace

WCFM Marketplace designs a lot of rich collections and tools for user satisfaction. This plugin is a made-up version of WC Lovers. We have the pro version as well as the free version. So, you can take up the free version minding your budget, and later on move unto the premium version. The premium version offers a lot more features but the free version is quite great as well. 

This multi-vendor plugin offers a lot of thrilling features, some of which are;

• It permits users with lots of customizable options on the plugin.
• There is an app for easier management and organization. You can easily oversee your website with the application.
• There is a provision for extensive payment options for users. This is ranging from Stripe to PayPal to bank transfers, and a host of others. And an option to integrate another payment gateway if required.
• Integrate and design your website with Elementor Options.
• It provides for commissions that can also be customized. These commissions are not limited to product price, membership commission, fixed, vendor sale, and a host of others.

Some of its benefits are;

• It is one of the best free frontend multi-vendor plugins on WordPress.
• Impressive refund system 
• Your buyers get to pay for products in numerous ways possible.
• Its shipping management is very flexible to manage.
• It supports some add-ons that can be integrated to give you a better user experience.
• Live Chat Module.

It can also be disadvantageous in other ways because; 

• Their customer feedback often complains about their support team.
• It can be pricey to manage given the premium add-ons and pro version of the multi-vendor plugin.

5. YITH MultiVendor

This is a prominent WooCommerce Multi-Vendor plugin greatly utilized by users who would like to manage more than one vendor. There is a distinction between the administration and the vendor. And although, they both have their distinct functionalities. 

This plugin provides its users with pleasing and thrilling features that are captivating and hard to look back on. This plugin permits super admin control (pro version), generates commission, and you can also earn from the products published on your site.

Let’s take a deeper dive into the features of this plugin.

• One can have more than one elected administrator to run the online store.
• It allows users to sell and edit their products on the site.
• It permits vendors to effectively create coupons.
• A user can effectively manage the commission rates.
• Get a reported analysis of your business from time to time.
• Manage the site from an administrative dashboard.

Some of its benefits are;

• The best and quite easy to use because of its simplified process.
• Generate recurring income from the products published by your customers on the site.
• This plugin keeps everything in check. You can easily manage orders, control reviews, manage passive income, and so on.

It could also be disadvantageous in the following ways;

• There is no provision for a front-end dashboard for vendors.
• Users might experience some glitches while setting it up.

6. WC Vendors Marketplace

There’s really no limit with WC Vendor Multi-Vendor Plugin. It is very extensive and does not constrain users on the number of products or vendors that can be placed on the site. So you can have varieties of products available on the site. Also, customize your site to your brand’s theme and let WC Vendor help you generate incurring income. There are so many ways to earn with this plugin. However, let’s dive into some of its features;

• There’s no restriction on the number of products or vendors that can be set on the website. 
• Multiple Payment Gateway
• It allows users to earn in different ways or commissions.
• There is an adequate amount of user control of the marketplace.
• It also creates the WC Vendor Membership which permits the creation and selling of the membership.

Some of its benefits are;

• It is versatile and easy to use.
• You can earn in multiple ways under commission.
• Effectively manage your product from the admin dashboard.
• You can have varieties of vendors or products on your site.

It can also be disadvantageous because;

• It does not generate a report analysis for users’ business progress.

7. WooCommerce Product Vendors

This Multi-Vendor plugin is created by the WooCommerce team. It empowers sites to become versatile and the best marketplace for varieties of purchasing and enhances business transactions between the buyer and the seller. You can sell anything on this marketplace. Therefore it is not restricted; products or vendors of different kinds can be displayed with this plugin.

It permits a lot of useful features that can aid the vendor in achieving and managing his marketplace in the best way possible. Some of which are;

• You can sell anything in this marketplace.
• It gives some level of control to vendors in the management of the site.
• It gives reports after analysis of the business every month. 
• You can set a specific commission rate in the marketplace.
• The plugin can be linked with WooCommerce Bookings in order to keep up with a time-based environment for the vendors.
• You can make payments to vendors manually, instantly, or in between a time frame.  

Some of its benefits are;

• Vendors can manage their public profile which is a good thing in the long run.
• There are no restrictions on the type of products or vendors that can be in the marketplace.
• Receive commission payment which could be a recurring income for you.

It could also be disadvantageous in this way.

• Its features can be said to be lacking compared to other WooCommerce Multi-Vendor Plugins.
• It has no basic front-end dashboard for the user or the vendor.

8. WC Vendors Pro

This plugin is quite flexible and it adds features that permit the marketplace to be extendable to all other functions that can reduce the workload of the user. These features are updated regularly. Therefore, the functionality of the plugin keeps growing further. 

It provides a front-end vendor dashboard that manages the basic settings of the product, coupon, and other similar things in this line. And the marketplace admin deals with the marketing tactics put forward to deal with captivating potential customers to your marketplace.

However, some of its thrilling features are;

• It permits multiple commission types for users.
• With a dashboard created for vendors, they can manage some basic settings on the site.
• Provision for shipment tracking. A great way of ensuring goods accessibility and security.
• Customizable template to suit your taste.
• Social media accounts can be integrated into the marketplace.

Some of its benefits are;

• It supports and enhances most marketing tactics.
• Impressive support team.
• It can be best used for digital products.

It can also be disadvantageous because;

• Its features are minimal compared to other WooCommerce Multi-Vendor plugins.
• It is built specifically for digital or virtual products.

9. Mercado Pro

This is a new plugin but its functionality can be very beneficial to users. It offers lots of appealing features such as a personalized dashboard, internal chatting between the admin and the vendor, and so much more. You even get more with the pro version.

Some of its unique features are;

• There is a separate personalized vendor store. The vendor manages the product, order, coupon, and so on from this store.
• Some level of managing capabilities is granted to the vendor.
• It puts everything under your control as the admin of the marketplace.
• Multiple commission
• Multiple vendors 
• Google Map and Mapbox API can be integrated into the site.
• It accepts Ajax live sort, filters, and search.

Some of its benefits are; 

• It is simple, flexible, and easy to operate.
• Vendors get front-end dashboards without any reload issues.
• Live chat supported.
• Ajax supported 
• Vendors can track their sales funnel.

It can be disadvantageous because;

• It’s a new plugin that is new to the market, and therefore still requires some adjustments.

10. Webkul WooCommerce Multi-Vendor Marketplace Plugin

This is one of the best multi-vendor plugins for all eCommerce stores out there. The plugin offers some unique and appealing features that would surely help turn your WooCommerce store into a multi-vendor store. Some of its features are;

• It permits multiple sellers with multiple profiles.
• Sellers can view and edit the profile information.
• The marketplace admin can enable the users to enlist themselves as sellers through the seller central option.
• The admin asserts a ranging level of control over the production management, commissions, track sales chart, and so on.
• A URL can be incorporated into the marketplace for SEO purposes.
• The admin manages the review of the seller from his end.
• Google Analytics can be incorporated to help find and track some useful data.

Some of its benefits are;

• The mobile app is supported by Android/iOS/tablets.
• Supports SEO tactics for marketing products.
• The admin level of control could be put to good use.

It can be disadvantageous because;

• The front-end dashboard is bland( nothing special about it).

Follow this table for more insight and then pick your choice. 

Final Content

All the required information has been put together. Try reviewing all the content and let us know which you think is best! 

If you want to make your products visible online, you should put extra effort into SEO optimization. You need to master the art of SEO writing and learn other techniques to further improve WooCommerce product descriptions.

We’ve created a guide that will help you to get started. Keep on reading and learn new SEO tips you can use for your WooCommerce store.

Target audience

Before you start writing, you should define your target audience. You need to get a clear understanding of who will visit your website and read your product descriptions. 

Why it’s so important? It will allow you to understand what you should write in your product description and, most importantly, what keywords you should use.

Know your customers

You should analyze the demographics and psychographics of your target audience. You should define not only how old your customers are and what their income level is, but also what lifestyles they lead and what attitudes and beliefs they have.

Imagine that you sell jewelry for women. You may target two types of customers:

• Target group #1

Women, 30+ years old, married, have kids; middle-income level. This group of customers buys jewelry to wear for special occasions like birthday parties and weddings. They search for earrings and necklaces that will match any outfit.

• Target group #2

Men, 30+ years old, not married; high income level. This group of customers buys jewelry as gifts for girlfriends to make an impression. 

This group of customers looks for sophisticated jewelry that stands out.

If you want to sell earrings to these two target groups, you should adjust the descriptions of your product accordingly. Here is an example of a product description you can use to grab the attention of the first group, the women.

Screenshot source: https://www.nykaafashion.com/priyaasi-rose-gold-plated-ad-studded-dual-toned-earrings/p/359834

If you create a product description for the second target group, you should use words like “breathtaking” and “glittering”. That’s exactly what wealthy men are looking for when shopping for fancy gifts.

Screenshot source: https://www.angara.com/p/ruby-and-diamond-halo-teardrop-earrings-se1764rd

The better you understand your target audience and its buying intent, the more compelling the product description you will create. Therefore, we highly suggest you focus on target audience research before moving to the next steps.

Keywords usage

The proper use of keywords is crucial for SEO success. For this very reason, you should research keywords thoroughly before jumping to product description writing. You should analyze the search queries of your target audience and choose the keywords that will more likely bring you more traffic and sales.

Let’s get back to our example where you sell earrings. You need to find keywords for this product.

Screenshot source: https://www.angara.com/p/classic-ruby-six-petal-flower-earrings-se1085rd

What focus keywords will you use? Will you opt for a very specific, long-tail keyword “ruby flower stud earrings”, or will you choose the less specific keyword “buy ruby earrings”? 

Use keyword research tools

To make the right choice, you need to analyze these keywords using Google Keyword Planner, Ahrefs, Ubersuggest, or similar tools. You should find out which of these keywords are associated with the lowest competition level and the highest traffic.

According to information provided by Ubersuggest, the keyword “buy ruby earrings” has a high SEO difficulty level. So you should opt for another keyword, for instance, “buy ruby stud earrings”. This keyword will bring you less traffic, yet the traffic itself will be of higher quality.

Screenshot source: https://app.neilpatel.com/en/ubersuggest/

Using keyword research tools, you can also find relevant secondary keywords. Here is an example of such keywords:

• Ruby earrings
• Flower earrings 
• Diamond stud earrings
• Stud earrings 14k gold
• Buy ruby earrings online
• Best ruby earrings to buy

Choose target-audience-specific keywords

Naturally, you need to choose the keywords with your target audience in mind. For example, if your buyers are the men who shop for gifts, you should be aware that they will not use search queries like “ruby flower stud earrings”. Instead, they will Google phrases like “best earring gift” or “fancy earrings”.

Think wider 

Note that different people name the same product differently. For instance, people who consider buying ruby earrings may use the word “red gems” instead of “ruby”. 

Try to think like a customer. How would you name your product? What features of the product would be the most important for you? Research the keywords that come to your mind and add them to your keyword list.

Incorporate keywords naturally

Search engines do not tolerate keyword stuffing. So don’t include keywords in each and every sentence. To get the best results, you maintain the natural keyword distribution. Use keywords only in those sentences where it makes sense. 

Quality of product copy

You have already analyzed your target audience and researched keywords. What’s the next step?

Now you can start writing your WooCommerce product description. 

Make it useful and relevant 

WooCommerce product description should include information about the key features and benefits of the product. Also, it should describe how it feels like to hold/use/wear your product. Since shoppers see your products only in pictures, you should help them to imagine how your products look in real life.

Tap into customers’ feelings

What will people get if they buy your product? They will get something more than just a physical item, don’t they? 

You should understand one important thing. People are not really interested in your products. They are interested in the feelings they can get from buying and using your product.

For instance, if you sell dresses, you should understand that women don’t buy your products just because they need something to wear. They buy your dresses because they want to feel beautiful and stylish.

If you sell home décor items, you should be aware that most of your customers buy blankets and candles not for a practical purpose. They purchase these items to make their home feel cozy.

When you write a description, think of the things your customers really want to get and try to find the right words that will resonate with them. Here is an example of a well-written WooCommerce description. The seller of the blanket states that his product can help customers “transform their

sleep space to a relaxing oasis”. That’s a great phrase that grabs the target audience’s attention.

Screenshot source: https://www.decorist.com/finds/237659/ugg-charger-plaid-wool-throw-blanket-in-sesame/

Provide explanation

When you make a statement that your product is comfortable, compact, easy-to-use, etc., make sure to provide some proves or explanation.

Take a look at the following product description. It not only states that earrings are “comfortable”, but also explains why it’s comfy to wear them while sleeping.

Screenshot source: https://comfyearrings.com/shop/modern-amethyst/

Keep it short

Modern people are busy people. On top of that, they have a short attention span. Thus, you can’t expect them to enjoy reading long WooCommerce product descriptions.

If you want to grab and retain the attention of modern customers, you should keep your product descriptions short and concise. You should provide shoppers with the information that influence their buying decision and don’t overload your product description with unessential details.

Well, there is no such a thing as a “perfect length of WooCommerce product description”. It all depends on the product you sell. If your product has lots of features and benefits, for instance, kitchen appliances, you will likely need to write a longer description. But if you sell lingerie and linens, your product description ought to be short.

Present the most important information upfront

The vast majority of website visitors read only the first sentence of the product description. So when you write a detailed description, make sure to put the most important information first. 

If you need help with polishing your WooCommerce product description, hire a writer. There are many writing experts out there who work on students’ requests “write my research paper for me” and company’s requests “edit my SEO copy for me”. Many of them offer affordable prices, so their assistance will not cost you an arm and a leg. 

Create unique product copies

Whether you offer 20 or 200 products, you should create unique copies for each of them. If you write one product description and try to rewrite it a couple of times, it will not work. 

Even though some of your products may have similar characteristics, they need to have different unique descriptions. That’s the only way to improve SEO ranking.

Write for people

Once more time we want to emphasize that if you want to make your product description SEO-friendly, you should make it “people-friendly” in the first place. 

What does it mean? It means you should make your texts engaging and interesting to read. You should create product descriptions for real people and then optimize them for search engines, not vice versa. 

If you write texts for the sake of SEO only, it will not work in your favor. You will not be able to attract real customers and make sales.

On-page SEO

Have you just finalized your WooCommerce product description? We have a few more tasks for you. Here are two important things you should do to boost your on-page SEO.

Optimize your product page titles

Every product page has its title tag. The title is the first thing that search engine crawlers read and the first thing that customers see when they discover your product page.

Screenshot source: Google search page

If you want to promote your products effectively, you should write product page titles with these SEO tips in mind:

• Include SEO keyword
• Use descriptive adjectives
• Make each product title unique
• Put your domain name at the end of the title
• Keep your title under 50-60 characters
• Consider adding call to action words like shop, buy, get a discount

Write meta description

Another important element of on-page SEO is a meta description. 

Web crawlers and users use the meta description to check whether your product page is relevant to the given search query. If you write a winning meta description, you will drive more traffic to your website, and consequently, more prospective customers will read your product description.

Screenshot source: Google search page

Here are a few tips that will help you create an effective product meta description:

• Make it informative and descriptive
• Include SEO keywords
• Keep it short – under 160 characters
• Try not to use the stop words like ‘an’, ‘the’, ’and’ etc
• Include the product name and key features and characteristics

Competitors

If you want your eCommerce business to succeed, you should watch your competitors like a hawk. You should analyze their SEO strategies and learn from their best practices.

If you notice that one of the competitive websites has recently gotten to the top of the search results page, analyze the changes that have been incorporated. Check product descriptions, page titles, and meta descriptions for updates. 

If a new SEO strategy has worked for your rival, the chances are it will also work for you. For instance, if you find out that your competitors effectively use affiliate marketing, the same tactic will likely benefit your eCommerce store too.

SEO trends

SEO is not a constant thing. Search engines update their search algorithms on a regular basis, and it’s pretty difficult to keep up with all new trends. 

However, if you want to keep your WooCommerce store afloat, you should be aware of at least the most important updates. Subscribe to SEO blogs, follow SEO bloggers on social media, or find another way to join the SEO community.

Wrapping up

SEO writing is a true art, and it may take you some time to master it. If your current product descriptions do not work effectively for your WooCommerce store, don’t hesitate to rewrite them. The more you will practice in product description writing, the better the results you will eventually get.

Keep improving your writing skills and enhancing your product copies –  and you will achieve outstanding success. Use tips from this article to take your first step toward the improvements.

As a beginner or long-term site user, you would discover that the continuous usage of WordPress tools and plugins on your website can help you achieve your goal, in creating awareness or selling some products on your website. 

This goal can however be curtailed by the restriction placed on your website to only allow a certain size of file or plugin or theme. This restriction is created for the user’s and visitor’s convenience. 

Detailed content has been created for your convenience to help you learn various techniques that can be implemented to increase upload size of files, or themes, or plugins on your website. Indeed, this is a great avenue to achieve an high level of optimization of your website on WordPress.

So, let’s dive in!

The Importance of upgrading the uploadable size of your website

And before we dive into the main cause of action, let’s take a look at the various reasons as to why it is required though not mandatory to increase the size limit in WordPress.

The varieties of files that can be uploaded on WordPress makes it a great avenue to deliver consistent content to your readers or audience. This is obstructed by the limitation fixed on the uploadable file size on the site. 

On WordPress, there are varying methods that users can employ in their individual strategies. Therefore, if your line of work requires you to upload high-resolution pictures or videos directly to your website, then you might have to consider increasing your upload size. 

Yet this is not mandatory. If you are fine with the allocated upload size on your website then you do not need to change it. Or if your site does not require uploading large files or so on your site. 

It should be noted that even though it is not mandatory, it is advisable because you would attain a better experience upon that. 

The main reason why there’s a limit is to avoid the website from being over jammed or to prevent a server’s time out. Regardless, the restriction may prevent you from uploading themes, plugins, or other files that exceed the size given to you on your website. 

Therefore it is essential for you to increase the max upload size of your website.

Importances

1. Maximize the little to nothing allocated size on your WordPress website. Although, a big part of it is due to your host provider and the host plans. 
2. Strengthen your connection with your reader or audience with more in-depth content such as files, themes, and plugins. With a larger file size, you have wider possibilities
3. .For installing a plugin or theme on WordPress, you might need a large upload size for better uploading and to avoid errors or issues.
4. For a better user experience, you might consider increasing your max upload size. This however entails not just you as the user but also your site’s visitors.
5. Also, if your site is about selling digital files, a larger upload size would be better and more feasible for you.

These reasons are however subjective. You as a person may have other individual reasons why you need to increase the max upload size of your website. But the bottom line of all the reasons is to inform you of the essentiality of increasing it because of the restriction. 

Various mechanisms to employ to check the max upload size in WordPress

So, before deciding on whether or not you would want to increase the max upload size of your website, then you should at least know the particular upload size of your website. 

On a normal basis, the max upload size of all WordPress most times ranges between 4 MB to 128 MB. Therefore, your website upload size would fall between those numbers. Your host provider has a major role to play in the upload size allocated to your website, therefore, you should ensure you pick the best web host provider. 

This is why it is essential to carefully choose one’s host. You have to strategically examine the host you consider and choose it because of its performance and support. It is unsafe to nonchalantly pick out a host without a full examination of how much this host can help your site. 

In Addition, it also depends on your hosting plan. Whether you seek out a big or small plan, it also affects your upload size because the plan feature is the host’s decision to make.

How to check the upload size of your WordPress Site

Now, to the order of the day, if you want to check the upload size of your website, you should move to your Admin Area of your WordPress, select the ‘Media’. Select ‘Add New’. From there you should be able to see the upload size of your website.

You can either select ‘Add New’ seen on the smaller page at the side or from the larger page. Both lead to the same goal but if you select the one on the larger page, it is done in a way to help you upload files from your system. 

Either way, you should be able to see the max upload size of your website. 

You can also selectively check it through the site health page. It is also quite simple. You would simply move into the info page of the site health of your website. From there, you should be able to sight ‘Media Handling’. Click on it and you should be able to view your site’s max upload size.

Study the image to understand more.

Best Practices to employ to increase the max upload size in WordPress

There are some easy ways you can employ to help you up the upload size of your website. The size limit in WordPress can be said to be an obstacle to numerous users whose basics of creating the website in the first place is to share contents that are large sized. They are however obstructed by WordPress restrictions.

However, these are three simple and easy ways to help you increase the upload size of your website. This is categorized from others because it is simple and easy to implement. The other ways you can achieve this involve the use of codes and other technical things. 

You should be able to apply the highlighted ways to achieve a higher upload size for your website. It is also advisable to take on this method before moving on to the ones involving codes and other technical aspects. Though you do not have to strictly follow this, you just have to figure out the one that works for you.

So let’s begin!

Contact your web host provider 

This can be said to be an easier alternative to increasing the upload size of your website. You can easily contact your host provider, state your issues to them, and allow them to proffer a solution to it. They should have the means to solve this. We advise that this should be done first before you begin with other technical alternatives.

And by chance, if you don’t have a hosting provider, you can look up the best web host providers for WordPress on their official website. 

The host you choose can go a long way in creating an impact on your site either positively or negatively. So ensure you choose one that suits your website needs or requirements. 

Multisite 

This entails managing multiple sites with just a single WordPress installation. This type of website is made easy to fix the upload size issue because it allows WordPress to run the site individually on the same installation but performs quite efficiently. 

Although, these sites would have their own media repository but they all share the same resource. 

Here, all you have to do is navigate through the Admin Area, into Network > Settings.

You should be able to see the ‘Max upload file size’

There you can easily change the numbers in the box. 

It should be noted however that you can not exceed the allocated upload size stated by the server of your website. It has to be within what is already stipulated. This method proves useful when you have an upload size lower than that allocated to your website.

Use of FTP/SFTP

You can upload large files directly to your WordPress website using FTP/SFTP. This is a very helpful tool that allows users to upload files from the system to the server or download files from the server to the system, and other useful implements.

So, you can also utilize the use of FTP/SFTP to help upload a large file to your website. Although we do recommend the use of SFTP because it is more secure. 

Another alternative to FTP/SFTP is the Add From Server Plugin. This is in case of any circumstances that prevent you from using FTP/SFTP.

Use of plugins 

This is a great alternative to the use of code or programming languages to change the upload size of your website. They are quite efficient but they require strategic steps, to the extent that if it is not installed or operated rightly, it might not just work for you.

There are numerous WordPress plugins created to help increase the upload size. Some examples are; Upload Larger Plugins, Tuxedo Big File Uploads, and so on.

However, we are going to take on the Increase Max Upload Filesize plugin. It is highly recommended because of its effectiveness. 

To use this plugin, you have to search and install it by navigating through your WordPress Dashboard, then Plugins, and lastly Add New. 

Search for the plugin afterward.

When found, install and activate correctly.

Open the plugin and change the number given which represents your website upload size.

After the change, don’t forget to save the modification.

It’s really that simple. 

Techniques that can be utilized to increase the max upload size of your website in WordPress

We’ve discussed the basics of this content and also stipulated some easier ways in which you can apply to your site in order to solve the upload size issue. However, there are times whereby you may come across a mulish case or a troublesome host. At this point, none of the preceding alternatives would do any good to you. You can therefore apply these technical methods. 

Although these methods are technical in nature, they do not require special technical knowledge to understand it. And this guide has been created as detailed as possible. So all you have to do is read, understand, and apply the practices to your website. Most even involve just copying the code to your website. 

So sit back and apply the ones practicable to your website and ensure you follow them appropriately to attain your desired result.

1. Use of .htaccess files 

Many of us might not be familiar with this but .htaccess is like the stronghold of your website. It basically controls your website performance and it acts as a channel to communicate with your host provider.

And you can also use this channel to increase the max upload size of your website in WordPress.  

However, you have to make sure that your server is utilizing Apache. You have to also ensure that the PHP of your website is in Apache mode as well.

Therefore, you can copy these codes and add them to the .htaccess file of your website.

To do this, you have to connect your server through an FTP client and locate the WordPress installation file. Afterward, you would open up .htaccess through a notepad and then paste the copied codes. However, ensure that you’ve made hidden files visible because .htaccess is a hidden file.

You can edit the code numbers, fix your desired numbers to the one suitable for your website. You should note that number (4) or (5) is quoted in seconds, so you have to decide which is preferable to your site. 

This techniques are a way of attaining WordPress Optimization.

2. Use of Nginx

Nginx, like Apache, is a web server that is variously utilized for performance optimization in WordPress. So you can also implement the use of Nginx to increase the upload size of your website. These procedures may however vary depending on the host server you are using on your site.

So for this step, it would require you to search for your php.ini file in the Nginx server. Modify the upload max file size and the post max file size to your desired size and save the modification. 

Afterward, in the Nginx. conf file, you need to modify the max upload file as well. You need to set this appropriately at the location, server, and http.

Save modification and restart Nginx to apply changes.

You can employ this code to reload – sudo service nginx reload

3. Make changes to your php.ini file 

This is also a great technique to allow you to increase the max upload size of your website. This technique works great for different users and it’s simple to apply. 

Now, all you have to do is search for the php.ini file in your root directory. You can utilize the use of a file manager in your host’s dashboard at the c-panel to help search for it. Or as an alternative, you can use FTP/SFTP. 

Search for the file, and if not found, you can create another php.ini file.

However, the way it goes, add this code to the file; 

upload_max_filesize = 10M

post_max_size = 10M

max_execution_time = 300

Copy and add these codes to it. And you can try out 64M instead as an alternative. 

4.  Make use of user.ini files

 Sometimes, you might not be able to achieve the desired result with the phi.ini files. There are times where your server configures your website to take cognizance of user.ini files rather than phi.ini files.

However, both require the same process for an increase in the max upload size in WordPress.

Locate the user.ini file in your root directory. Employ the use of FPT or the file manager app of your host’s c panel dashboard. 

If you are unable to locate it, then you can create a user.ini file. 

Add these codes to it

As seen, the code and process are similar to that of phi.ini. 

This method has proven to be quite useful to individuals that employ this method. Therefore, endeavor to follow it systematically and appropriately. 

5. Make changes with the use of WordPress themes to increase max upload size

If it’s more comfortable for you, you can increase the max upload size in WordPress by changing your theme. Doing so would change the value of the current upload size of your website into a default value. Then you would add these codes to the functions.php of your theme.

You can set it to your preferred size from the code. However, it goes, ensures the code is inputted correctly to the functions.php file of your WordPress theme to change the upload size of your website.

How to confirm the max upload size of your website after applying the given techniques.

After taking up any of these techniques, you can check and confirm if the technique was successfully implemented on your website. For this, you would have to follow the same procedure as explained before. Move into the Media Library of your website dashboard in WordPress.

Confirm if it has been successfully changed.

If it has, congratulations to you then. You can unrestrictedly upload files, or themes, or plugins as you please. This entails that although there is still a limitation as to things you can upload on the site you have a wider spectrum than the previous size.

However, if not successful, you can try out other techniques which you have not tried out and apply them accordingly on your website.

Conclusion 

These are the varying ways you can increase the max upload size of your website on WordPress. These distinct ways can be tasking and perhaps difficult to apply accordingly, so you have to figure out which you could work on and apply it on your website appropriately. 

As earlier stated, the reason why there’s a limitation in the first place is to prevent issues that could reduce WordPress optimization of websites and ensure that WordPress distinct features satisfy user’s needs and also user’s convenience. 

Therefore we can say that WordPress is a Versatile Content Management System that provides extendable features that can be easily harnessed by the user for various individual reasons. Even the WordPress Community is a great avenue to seek answers to any issue related to WordPress that you require to be solved. 

This is a common showdown among users who are confused as to which to pick. Whether you’re a beginner or long-term user, looking at redesigning your website or want to commence a bandwagon for your product or content. Then stick around till the end and know how much impact the right platform can do on your site.

We are going to dive in deep, strategically covering up the necessary points that would aid your knowledge and reading. 

So, if you’re in search of a simplified yet detailed understanding of both platforms. Then stick around, read to the end, and let us know what you think in the comment section. 

What is WooCommerce?

So, for the better understanding of readers, most especially newbies who are inexperienced with the whole concept of WooCommerce. Or are wondering why they come across the word so much but have no idea what it means. Long-term users, on the other hand, can just follow the overview in a like-mind.

WooCommerce is not exactly an eCommerce site but the significant feature it offers as an open-source plugin for all sites to make it function properly as an eCommerce site.

WooCommerce kicked off in 2011, but now, it is the most popular eCommerce platform utilized by over three million users on their WordPress site. This plugin is installed and activated on the website. 

One distinguishable feature between WooCommerce and Shopify is that the former is distinguished to be a natural platform for WordPress and it is flexible and convenient for users to modify their site to their discretion since it is self-hosted. By self-hosted, it means the store files remain in a single server that is embedded in it, unlike Shopify. 

What is Shopify?

Shopify was launched in 2004, but unlike WooCommerce, the former is not an open-source platform but runs powerful features provided to its user at a monthly fee and commission. But aside from this, it makes up for this by providing users with reliable and user-friendly components that are variously employed to run their eCommerce store.

Another notable feature is the fact that Shopify employs a user-friendly nature that gives room for beginners and individuals with no technical skills. However, the utilization means that your store would run by Shopify software which although is wide but limited. Therefore, you can only make modifications that are permitted by the software, unlike WooCommerce which is self-hosted. 

Trend Overview

Although this is not a major factor for you to decide which is best for your site. But since we are looking at a lot of grounds in this article, we are going to cover the market share trend and figure out the popularity level of both platforms.

As claimed by BuiltWith, it states that as of 2018, 21% of websites employ the use of WooCommerce compared to Shopify that uses 18% of users’ websites. And this research was carried out on the top one million sites on the web.

But with more critical analysis, the research done with other top ten thousand websites stipulates that WooCommerce is 17% behind Shopify and it is greatly utilized by top authority companies. WooCommerce is seen as one of the top alternatives to Shopify but the differences give room for both platforms to grow and perhaps outgrow. 

You should remember that WooCommerce was earlier launched compared to Shopify that has been established for quite a while. The milestone Woocommerce has reached should not be overlooked. 

Let’s take a look at Google Trends as well.

WooCommerce being blue and Shopify being red. We can see the steady growth between both platforms as it gradually passes over the years. And at the end of the trend, there’s a slight increase by Shopify.

And though this is not a reason to choose one over the other. It’s preferable you gain more insight into the features they provide and choose the one comfortable and convenient for your eCommerce store.

However, before moving into the features comparison, let’s take a look at this breakdown. 

What to look out for when choosing between WooCommerce and Shopify? 

Picking the best from both eCommerce platforms can be herculean because both platforms provide users with lots of indisputable features. These features are best used by users to improve their eCommerce store, promote awareness, and obtain a better rank on the search result page. 

So most users are either eager to choose the best for their store or would just want one that perfectly suits their taste, budget, and convenience. 

Therefore if you want to know which to pick between WooCommerce/Shopify, stick around, and let’s discuss the factors or grounds you should consider before deciding the one that best satisfies your needs. 

1. Installation Process

Due to popular opinion, yes, the installation process of both platforms does matter. 

For WooCommerce, it takes the process of installation and activation and a level of knowledge on WordPress sites (this is pertinent where you have barely any knowledge as to the connection of your site to WooCommerce). 

The WooCommerce installation, fortunately, comes with a guide to take you through the whole process of connecting your site to it. So, don’t feel discouraged because it’s straightforward and only takes a few minutes of your time. And in addition, there are provisions for blogs, tutorials, and the WordPress Site community who would come up with discussions as solution to issues on one’s sites. 

However, you have to go through the process of installation and activation of the plugin, installation and configuration of WordPress, and other basic information such as the tax payment, payment gateway, shipping features, and a host of others. This has to be done accordingly before you can use WooCommerce on your eCommerce store. 

A step-by-step guide on the installation process of WordPress sites with other related plugins can be found here.

For Shopify, this is undoubtedly more simple compared to the WooCommerce installation process. All you have to do is create a Shopify account, sync an existing domain name or buy a new one, and finally set up the payment getaway or if you already have an existing Shopify payment gateway process, then it’s easier for you to evade that step. 

2. Practicability

This is also a good factor to consider when comparing both platforms. Now, we would want to figure out which is practical enough for your understanding, that is, easy to use and manage. 

With the aim of giving your visitors the best website experience, you would want to choose a platform that can be easily managed and operated to suit your convenience. Here, you are tasked with making online deals, managing customers feedback, vendor issues, and a host of others. You should ascertain that the platform suits your eCommerce store and can therefore match your work line. 

Here, WooCommerce wins this round because it provides features that help users to simplify their site’s setting to fit their convenience. For example, the eCommerce payment processing feature. 

3. Level of control over site’s functionality

Another thing to look out for is the level of control you would have over your website over time. You would want to choose that which is flexible and administer a level of website control to the user. 

Here, we have WooCommerce as the clear winner. 

Shopify gives its user some level of control of the website functionality but it is a limited variation, meaning that it’s not a self-hosted site and can not assert the same flexibility that WooCommerce provides.

With WooCommerce, you can;

• Customize your theme. There are unlimited themes to choose from(both free and paid).
• Customize your domain code 
• Extend your WooCommerce feature with additional plugins designated particularly for WooCommerce. Amazing right! There are lots of WooCommerce extensions that can aid your WordPress site. To mention a few, we have; WOOCS – Currency Switcher, Stripe and/or PayPal, Custom Product Tabs, Fancy Product Designer, Beeketing, WooCommerce Memberships, and a host of others. There are thousands of them out there. 

You can visit our blog site for more tips on how you can effectively employ WooCommerce to increase sales on your site. 

In comparison, Shopify offers limited flexibility to its users. This does not imply that it has no flexible content that it provides to its users but is limited. Like the product variation restriction placed in Shopify. Unlike WooCommerce that has no restriction, Shopify restricts its product variation to 100 variations for each product and three total product options. And this is not defined by the plan you are on. 

Apart from that, Shopify allows users to customize their HTML but only applies to their homepage and not all pages. 

So, Shopify allows a measure of control of the website functionality by the user but in comparison, it is unlike WooCommerce. 

4. Extension to Third Party Platforms 

Another factor to consider is if the eCommerce platform you want to set up for your store is not limited to just its features but can extend its thrilling features to external platforms. Things you have to consider here are things like if the platform allows the extension to other social media tools, and email marketing tools as well. 

These tools are to run side by side with the platform chosen in your eCommerce store. You might not be able to get it all with WooCommerce/Shopify but with the extension, you can get it all.

WooCommerce, like earlier discussed, there are over 50,000 extensions made available for WordPress websites to add. And we also have MailChimp; a third-party integration of WooCommerce that further aids email marketing. You can find more third-party extensions of WooCommerce here.

Shopify runs an app store with about 500 applications but if you want your eCommerce store with more admissible extensions, WooCommerce is a better choice.

5.  Customization

For this category, it’s hard deciding which is the winner in the WooCommerce vs. Shopify showdown. You should know that the theme and design play a major role in attracting your website visitors. Some visitors use the website theme and design as a reason to stay on the site. 

So, you have to buckle up and figure out the theme that matches your product and is capable of driving sales to your site. 

Shopify offers over sixty curated themes that can match your product website. In comparison, WooCommerce has lots of thrilling themes, and therefore, the user has a wide range of choices to pick.

Storefront is the official store for WooCommerce themes. 

To know exactly what you want, there is a detailed blog that discusses WooCommerce themes and picking that which you need for your eCommerce store. 

6. Payment method 

A major factor to also consider. Although both eCommerce platforms support lots of payment methods and even the popular ones. 

WooCommerce has a lot of support for major payment methods and even minor ones as well. They have over seventy payment gateway options made available for you.

The major difference between WooCommerce vs. Shopify in the payment option is the fact that Shopify charged up to 2% extra charge on external payment gateway in addition to the normal payment gateway fee. 

7. Hosting Option

You should also try looking at the hosting features in Woocommerce and Shopify.

For Shopify, you don’t get the alternative of choosing another host, unlike WooCommerce. Here, your site would run under the Shopify server.

This is unlike WooCommerce where you get to pick the hosting provider of your site from a wide variety of host providers and subsequently you get to choose the host features such as the size or the bandwidth and other considerable things.

You have to determine the host plan you want to go for, pick the one suitable for your website and matches your budget size. You don’t want to pick a host that might fluctuate on days when you’re running a sale or special event on your website. This is why the option to choose your server is a good thing which is admissible only under WooCommerce.

And you can see how to improve the speed of your site and what may cause the slowness here. 

8. Maintenance Option

For this category, maintenance is wholly operated by the users unlike Shopify since it is not a self-hosted platform.

WooCommerce gives control and ownership to the user, therefore, the job to secure and maintain your website is given to the users. This is why the web host provider you choose has a great role to play in your website’s maintenance.

Your eCommerce store should have a good hosting provider because this decreases the level of maintenance you have to uphold on your site. This does not delimit the level of security and reliability which WooCommerce provides for its users.

9. Cost of Operation

Another factor to consider is the cost of operating WooCommerce or Shopify. The thing is, it is hard to ascertain which has a higher cost of operation since it depends on the package run by the user. For instance, the premium theme and plugins for WooCommerce, as well as the premium theme and apps for Shopify. This varies accordingly and can affect the cost of operation differently.

WooCommerce has a static price for the domain, hosting, and payment gateway. Shopify is also accountable and has a static monthly payment price that covers most activities done on your site. But this can also be affected by extra fee charges like the one placed on the external payment gateway on Shopify.

10. Multilingual Support

You would be surprised to find out that Shopify is not a great option for a multilingual store. So if your eCommerce store requires communication or connectivity with the world outside your location then you have to restrategize.

To enable Shopify multilingual support, you have to install Langify but have to pay $17.50 every month to continue enjoying its functionality.

Pretty high right! In a year, you would have spent over $200 just to enable the multilingual feature of your site with Shopify. This is aside from other charges you’re still going to make for your site with Shopify.

A preferable alternative is WooCommerce. It provides a multilingual feature with the installment of WPML.  And it is priced at $29 for the first year and $21 for the preceding years, or you can pay once at a commendable fee of $195.

Do the calculations.

11. Support system

Another factor to examine is the support system of WooCommerce and Shopify. Although they are versatile, there might come a time where you would need the support system for any issues.

For WooCommerce, it’s an open-source platform with no formal support system. But this is supplemented with a host of other mediums such as blogs, tutorials, and even the WordPress active community where various issues are collectively discussed and solutions are given.

There is no official support channel indeed but this does not seem to be a hassle because there are other means by which users can easily obtain information on a certain WooCommerce issue smoothly.

For Shopify, there’s provision for an official support medium. There is provision for emails, chats, or you can even try to get hold of their social media handle to communicate with them, and of course there’s the option of hiring a Shopify specialist to help with an issue in your eCommerce store.

12. Dropshipping Feature

For people who are new to the dropshipping feature, it allows eCommerce stores to be an intermediary between the actual supplier and the buyer. This permits the retailer to hold no inventory but displays the goods or product on the site and acts as an intermediary between the buyer and the actual supplier.

Both WooCommerce and Shopify make provision for the dropshipping features. This is to the level that they allow add ons and extension plugins and apps that support the drop-shipping feature on your site.

So I guess both platforms win this round.

Our top Pick- WooCommerce vs. Shopify

There are various reasons as to why we should pick WooCommerce over Shopify and vice versa. But it is pertinent for you to note that Shopify can be termed to be a storefront with product pages, so if you want more classical pages about your store, then WooCommerce should be your top pick.

We are choosing WooCommerce because of its;

• Flexibility
• User’s Controllable features
• Customization
• Multilingual support at a low-cost range, and
• Reliability. Some products are banned from the Shopify product page. You can find more information here.

Conclusion

Our top pick is in no way degrading the excellent feature that Shopify provides to its users. The various factors discussed are a way of showing how much impact both platforms have on the world. But we are picking WooCommerce for the top five reasons stipulated in the preceding subheading.

If you have other reasons, do let us know.

However, choices in this showdown may differ, there are other blogs out there that pick Shopify over WooCommerce, this shows how both platforms provide excellent features to cause such an uproar.

So, take a step back, check the factors discussed again and figure out the one that would best suit your site.

You can also take on a trial period for each platform. But decide this knowing fully well that it is technical going through the migration process of your website for both sides.

If you’re in search of simplicity, Shopify is good for you, whereas if you seek ownership plus flexibility, then WooCommerce is the best option for you. But at the end of the day, it’s all up to you.

This was formerly known as “Google Webmaster Tools”. It is an effective tool for users ranging from SEOs, bloggers, marketing professionals, designers, and many other internet users. The name has only changed but the application still offers the tools, even with more advanced features. 

With the Search Console, users can know how their site visitors view their site, which page has the most views, as well as, if their visitors are viewing their site from a desktop device or mobile device, how the visitors got into the site, and many more. These pieces of information additionally help the user understand how to conveniently use his or her site to help the visitor find more glamour; which in this case, satisfies both the user and the visitor. 

It is pertinent to get your site verified if you want to add your site to Google, present sitemaps, and a host of others. And it’s advisable for every site owner to get their site verified. It would save users a whole lot of trouble and would make it easier to promote your site accordingly on the Google Search rank. 

Let’s begin with how we can make life easier with the verification for site owners. 

5 reasons why you need to get Google Site Verification 

Majorly, site owners whether beginners or long-term owners, do not see the persisting need to get their site verified, especially the ones on WordPress site. It is once again advised and recommended that you get your site verified by the Search Console. 

This comes with a lot of great benefits, which is why it is highly recommended for site owners who would yearn for a better searched ranked website or a verified and owned website. These are among the varying benefits. 

The reasons why you should get your site verified are;

Now that we have discussed the various reasons why you need to get your website verified. We can move on to different ways to verify your website. These ways have been broken down and explained to aid your understanding. 

So sit back and let’s move on to the main course of action!

9 simplified ways to verify your site by Google Search Console

The importance of verifying your site has been explicitly discussed. However, you might think it is a herculean task verifying your site. We want to reassure you that it is not difficult at all, it is simply strategic, that is, with just some steps you can get your site verified. 

There are numerous ways to get your site verified; either manually or through some SEO tools or plugins. You just have to choose the one easy and workable for you, follow the steps appropriately, and verify your site. 

To get started on these steps or ways, you need to have a Google Search Console account. You can sign up or log in here. Follow the instructions given, proffer information demanded, open your account, and get started on the following ways to verify your site.

1. HTML Tag Method

This information is in accordance with the WordPress verification format. Therefore this method dictates ways to verify your site on WordPress by Search Console.

Once you have opened your account, it would request for the site’s URL to ensure Property type.

Note, there are distinct methods to verify your site. You can take up the URL prefix verification method or the domain name method. Either way, it is recommended to take up the URL prefix method because of its flexibility and it creates more options for users.

So you need to proffer your WordPress URL prefix details. If you’re not quite sure of it or do not have the information at hand, move into your WordPress admin dashboard, navigate between Settings>General.

You should note there’s a difference between;

https://www.wordpress.com and https://wordpress.com

They are two different entities on Google. So ensure you proffer the right ‘Site Address URL’ or copy and paste it into the property type of the Google Search Console account.

Afterward, select continue and move to verify your website’s ownership.

You can achieve this through different means. Here, we would discuss the HTML tag method.

This is by copying the HTML meta tag code and pasting it on WordPress.

Here, you can make use of any WordPress plugins to link the HTML tag to your WordPress site. But more details on this would be explicitly discussed later in this guide.

You should note however that the archaic style of copying the HTML tag to the heaader.php of the theme on your website is not advisable because in most cases, the HTML tag gets deactivated or does not get connected to your website anymore, upon an update or change operated on your website.

Coupled with this, Google periodically runs a check on websites for the HTML tag, and this could lead to restriction to the site’s data if the tag is not found on your website, and subsequently states that your site is not verified.

2. HTML Verification File

After following the steps enumerated for “HTML Tag Method ” up to the point of confirming ownership; this is where both methods differ.

Successfully verify your site through this method by downloading the Verification file of the HTML and uploading it through a cPanel file software or if you can conductively navigate your way with FTP or SFTP which would permit you to connect the HTML file to the root directory of your site.

To achieve this, you need to access the HTML File on the Search Console dashboard, this would however be shown after you include your site, it would bring it to your screen as a recommendable method to download in order to give effect to the verification.

Download and upload it to the root directory of your website through either method as discussed above.

Once you’ve accomplished the preceding step, that is uploading the downloaded file to the root folder of your site, revert to the Search Console, and turn your site “Verify”. You would see it if you complete these steps accordingly. The Google Site Verification process would then look for the file in your server, and subsequently verify your site.

3. Verification by DNS 

Another great option is verification by the Domain Name Provider. This is a great advantage for website owners with large varsity to claim verification which subsequently covers their main domain, subdomains, as well as other associated domains linked to their website. 

Users can verify their site through this method by navigating through the Search Console dashboard > Manage Site. From here you would locate the place to verify the site, click on it, and locate verification by “Domain Name Provider” either under recommendable or alternative methods. 

Either way, when you click on it, you should have something like this.

Following the steps, now all you should do is input the DNS TXT record, you can copy and paste it to your site on WordPress. 

To do this, locate the DNS record on your site through My sites > Upgrades > Domains > Change Name Server > DNS record.

Once you’ve located it, copy the TXT record to your site and save changes. 

Come back to DNS on Google Search Console and “Verify” as stipulated in the image. 

Take into account that these methods may vary depending on your Domain Provider. Therefore, you might not have a word-for-word guide for this method. 

4. Google Analytics Method

Another impressive option to verify your site by Google is by getting your site connected to Google Analytics.

Google Analytics is a great web analytic tool generated by Google. It bestows users with so many benefits if it is installed on their site.

Moving on, to verify your site through this method, you have to have the asynchronous tracking code already connected to your site. This can be added through a plugin or manually,  whichever the user chooses to use. And you also have to make sure that the tracking code is at the “Head” section of your homepage, not the ‘body’.

Once all this has been confirmed, move into the Search Console dashboard, and click on Google Analytics under any method. But you would most probably find it in ‘Other Verification Method’.

And simply “Verify”.

This method is one of the easiest for users. It immediately verifies your WordPress site after following these simple steps.

5.  Google Tag Manager 

Verification is also attained in the same likeness to Google Analytics. Your site would immediately be verified once you’ve performed all that needs to be done accordingly. 

This method has been found to be more complex than Google Analytics because some users do not even have to properly implement it before it functions properly on their site, most especially paid advertisers who utilize Tag Manager widely on a single web property. 

All you have to do here is expand the “Google Tag Manager” under “Other Verification Methods”.

And simply “Verify” afterward. 

6. SEOPress

This is an easy, efficient, and powerful SEO plugin provided for users to harness for the improvement of their WordPress site. And in addition, it can also be a great implementation tool to get your site verified appropriately. 

Here, all you need to do is go into your WordPress dashboard, and navigate through the SEOPress > Advanced > and thereafter, you should be able to locate the Google Search Verification section at the bottom of the page. 

As we have earlier discussed, get your Google Verification code, and enter it into the box as indicated in the “Google Site Verification” box, as provided in the image sample.

Afterward, click on ‘Save Changes’. 

You can add any other information if required. 

After you’ve saved the changes made, SEOPress would automatically link your pages with the HTML tags. 

And finally, verify once completed appropriately. 

7. Yoast SEO

Yoast SEO is also an easy way to verify your site on Google Search Console. It’s a popularly known and used plugin for the majority of WordPress users. 

To execute this method, you should first attain your Google site’s verification code under ‘HTML tag’. This has been discussed earlier under the HTML tag method.

Above all, get the meta tag and move into your WordPress dashboard. 

When this is completed, manage your website by navigating through SEO > General. If these steps are properly followed, you should be able to view the Webmaster Tools Section. 

Input the verification code into the highlighted box and save changes. 

After you’ve completed this, go back to the Search Console Account and Verify your site. 

At this stage, you have successfully connected your WordPress site with Search Console and can now enjoy all the gains that come with it as well. 

8. Site Kit by Google Plugin

This is an official and free tool powered by Google. And this can also serve as a medium or way to verify your site accordingly with Google Search Console. 

First things first, download and install the plugin on your system.

After activation of the plugin, sign in to your Google account. You can select which account to use for the sign-in, this applies to cases whereby users have more than one account.

To achieve the preceding step, navigate through Site Kit and then Dashboard

Reaching this stage, Google would give rise to a connection of your site to Search Console to properly verify ownership. 

Utilizing Site Kit, however, gives rise to some access to things on your website which Google would inform users before proceeding with the setup. 

Click on allow. 

So, it subsequently verifies your website ownership through the site’s HTML code. 

Proceeding, it seeks access to some website or account data. All you have to do is allow/proceed. 

After completing these steps appropriately, you should see this congratulatory message on your screen confirming the verification of your website, and other information would be provided. 

These steps are simple to implement. If you do not see the congratulation page, then you must have missed a step or not have followed it appropriately. Either way, you can just go back and repeat these steps.

And if you see the congratulation page, you can move to your WordPress dashboard, you should be able to see the Search Console tab among other tabs. This further aids your confirmation. 

9. Rank Math SEO Plugin

Also requires a simple strategy to verify your website using this plugin. This plugin helps create distinct optimization techniques for numerous WordPress sites. 

In this case, to use this method, you have to have your Search Console verification code. 

After installation and activation of this plugin, you can verify your website by logging into the dashboard and navigating through the General Settings > Webmaster Tools.

At such an instance, you should be able to see the highlighted boxes on your screen. 

 Now, all you have to do is input the verification code into the box provided for it.

And save the modification. 

Finally, go back to Search Console and verify your website under ‘HTML tag’. 

And done!

Your website is equally verified and verified by Google Search Console. 

Conclusion 

A detailed guide on ways in which users can utilize appropriately to verify their site right from the comfort of their home. These steps are straightforward and to some extent, easy to implement. 

However, you can ponder on which method to use. Here, we are considering using the manual method to verify your site, or to use the easier method- through plugins. You should remember that some of these methods require some items or code or HTML or some sort for its implementation. 

Therefore, go over the lesson, and pick that which suits you while also considering your website, convenience, accessibility, and implementation. 

Once verified, it can not be changed. Therefore whichever method you decide on, leave it like that because Google conducts a periodic check for Google Site Verification. 

Frequently Asked Questions (FAQ)

1. Is Google Analytics and Google Search Console the same?

Although they are both powered by Google and offer immense benefits to users, they’re however not the same. In simpler terms, Google Analytics is a tool that shows the data account on a user’s visitor activities on the user website. This is mostly used for marketing purposes. 

Whereas, Search Console depicts information and data on your site’s performance and how it is indexed. Therefore, how search engines see your site. 

2. How long does the verification on the site last?

The verification, once done, lasts for as long as Google can confirm the verification because periodic checks are most times operated on the website. 

If Google can not confirm the verification, the affected user would be notified and within a specified amount of time, if not fixed, then the verification would expire. 

3. Which method is the best for Google Site Verification?

There is no particular method that is the best. It is up to the user to decide on which method can be effectively performed on the WordPress site. And with other things considered, users should be able to take up one of the methods and appropriately apply it on the site. 

For more information on this, check Search Console help.

4. Do I need to verify my site as a blogger?

As long as you own a website, this verification is for you. Regardless of whether you’re new or a long-term site owner, a generalist or a specialist, google verification is advantageous to every site owner. So whether you’re a blogger or site administrator or WordPress developer, your site should be equally verified by Google. 

5. Does the Search Console keep my data?

Yes. Google Search Console stores users’ data for sixteen months.

6. Does the Search Console help with SEO?

Definitely! That’s the whole point of the data-driven information and statistics. It is automatically designed to help you rank higher for the Search engine results.

7. Is HTML meta tag compulsory for every method of verification? 

There are few methods that do not require the HTML tag before the verification can be performed. We have the Google Tag Manager, Google Analytics, Domain Name Provider (DNS).

You can read the article for more information on the process of implementation.

Adding WooCommerce to WordPress is a limited privilege available to WordPress sites only. Therefore, if you have a site that’s not WordPress, these features do not apply to you. 

WooCommerce is software that has been coded to work only on WordPress websites. So to enjoy the great benefits of the WooCommerce tips, be sure to have created a site on WordPress or have an existing site on it. 

For easy guidance, a table of content has been created for your convenience. At the end of this guide, you would have so much to tell on WooCommerce and how you can effortlessly apply it to your website.

TABLE OF CONTENT

• What does WooCommerce do?
• How does it work?
• How to successfully add WooCommerce to your WordPress site.
• Various ways to increase sales using WooCommerce tips. 

What does WooCommerce do?

As earlier stated, WooCommerce offers various productive tips and tools that are used to greatly improve your website, increase sales, and additionally give it that professional look and touch.

You should remember that this is a plugin. Therefore, you can easily add it to your WordPress site and enjoy the improved performance of your site with just a few settings changes.

The productivity of WooCommerce will go a long way in positively changing your site’s performance and getting the sales or frequent customers you seek on your site. In other phrases, WooCommerce improves the site with some effective marketing tactics.

This is exceedingly advantageous to users. And with over twenty-seven million downloads with millions of active installations as well, WooCommerce is everyone’s choice and its productivity is glaring from the number of people that use and download it.

How does the WooCommerce tips work?

WooCommerce tips offer amazing features to its users. It is more amazing knowing that it is free to download. However, it is not free to effectively use and manage it. Here, I mean the cost that comes with marketing, domain fee, advertising, hosting fee, and customization. This is of course to be paid according to your discretion. You should know how much rebranding you would like for your site.

In this guide, we are going to show you how to easily download and connect WooCommerce to your WordPress account.

How to successfully connect WooCommerce to your WordPress website.

Step 1:First thing first, download WooCommerce from the WordPress store or directly from the WordPress dashboard.

Either way, download and connect it to your WordPress website.

.

If you are installing it from your dashboard, activate it after installing the plugin.

Step 2: Moving forward, the Setup Wizard consists of some essential questions about your store; this helps WooCommerce understand your store, the marketing tactics you want to employ, and so on.

The front page of the Setup Wizard should look like this:

The Setup Wizard is user-friendly and although optional but advisable. So for the front page, it asks you questions like where your store is based, currency type, and a host of others.

You don’t have to worry, the settings selected can still be changed in the future, if need be.

Step 3: For the next step, choose your preferred payment option. For online payment, there’s Paypal and Stripe.

As indicated, an additional payment can be installed too if you do not prefer any of the options. And offline payment is also made available for users to use conveniently.

Step 4:The next is the shipping page.

Here, you would choose your preferred shipping rate and may choose different shipping rates for your customers based on their location/zone. You can also make it cost-free as well.

Step 5: At this point, you’ve completed and answered the questions needed to set up your store. The next step is the recommendation page.

These are recommended features, though not compulsory to use them all. This would enhance your store website and give it that final touch to perfection. The Storefront Themes is highly recommended too.

Step 6: The next step is the Jetpack installment.

It is not compulsory, so it’s purely discretionary in its use. Although, it offers a lot of analytical features plus security, and others.

Step 7: Your WooCommerce is connected and ready to drive up sales for your store website!

At this point, you’ve successfully connected WooCommerce to your website and can now enjoy the thrilling benefit that comes with it.

Step 8: After successfully connecting it, you can now set up your online store. In your WordPress dashboard, two new outlines came up because you connected WooCommerce to it.

However, to add new products for your store, go through Products > Add New. It would bring you to this page;

Add a title and a short yet catchy description for the product. Then you should have something like this at the end of it all.

Note: This is just a preview, yours might differ in other ranges. You just have to make sure that all details inputted are done correctly and appropriately. You do not want to defer your customers from buying the product or from visiting your website because of a perpetual mistake.

Various ways to increase sales using WooCommerce Tips.

As earlier discussed, WooCommerce is very beneficial to users who run a store website. It gives you numerous features that can be used to increase sales to your website, and turn your one-time customers into a more regular one.

So, whether you just opened up your store website or have been running it for a considerable amount of time, you might want to take a step back and evaluate your e-commerce store and observe deeply the marketing tactics applied.

This is where the WooCommerce tips helps the user. This is a WordPress plugin that widely helps users to add effective e-commerce tips and tools that can heighten the websites’ views and commercialization.

Easy-to-follow tips have been created. They are simply explanatory, so you follow these tips accordingly and apply them to your store website.

Choose the right theme for your store website

As much as we hate to admit it, we all judge a book by its cover. Having an eye-catching, attractive theme that is professional and speaks about your store can go a really long way in attracting customers and increasing sales. 

The theme of your site should be attractive, easy, and speaks about your product or store. You do not want a clustered theme that does not give an easy interface to your site. It would definitely drive the customer into frustration and we know how that ends.

In addition, your theme should speak more of your product or your store. It has to fit in. For example, you are managing a store website and marketing “baby dolls”. You should consider having a light theme that can depict a friendly attraction. Having a dark theme might not fit so well with your product.  

So, your theme should fit your store website or product.

Next is considering the type of theme you would like to apply to your site. Predominantly, WordPress themes can be categorized as;

• Free Themes,
• Paid Themes; and
• Customized Themes

Although you have to go along with your budget and strength, it is more advisable to go for the paid themes. They have better features, attractive schemes, and all others to help your customers enjoy the beauty of your store website. 

At Sparkle Themes, they offer elegant and versatile themes that would suit your taste and budget. Highly recommendable. And in addition, you have wide varieties of choices to pick from. Themes can go a long way in increasing sales on your store website.

Let’s begin by differentiating these themes.

On Sparkle Themes, themes created especially for e-commerce are made available. This means that the theme has been coded to match your store website. 

There are; 

Appzend Commerce – WordPress WooCommerce Themes

This category has stunning themes and even lets you customize. There are over ninety demos in this category and are termed to be perfect for modern online stores, and other features that make this theme excellent and compatible for a wide range of products. 

You can learn more info and description from the website.

Online eStore – WooCommerce WordPress Theme

This creates a functional and effective theme that can match users’ experiences. Also, this has been categorized to be a great choice for modern digital agencies, bloggers, e-commerce shops, construction companies, etc. Additionally perfect for WooCommerce. It has a whole lot of other valuable features on it. You can get more details on the site.

CrazyStore – Best eCommerce Theme on WordPress

The e-Commerce theme is easy to use and install. With over twenty demo templates ready to serve you, and it is also compatible with most plugins to give you the best experience and further promote sales on your store website through the eye-catching theme.

SparkleStore Pro – Best Premium eCommerce Theme on WordPress

Sparkle Store Pro is simple and easy to install. Also, offers compatible and functional themes for users. With over twenty-five templates available, you have varieties of choices to pick from.

SparkleStore – Best Free eCommerce Theme On WordPress

This theme helps users get classy themes compatible with most major plugins at zero cost. Another thrilling thing about this theme is that it requires low maintenance. So best pick your choice.

Buzzstore Pro – Best Premium eStore Theme On WordPress

Another Premium theme for eCommerce stores. It has somes premium features and can be easily used by users. More information can be gotten from Sparkle Theme website. 

BuzzStore – Free eCommerce WordPress Theme For Online Store

Buzzstore offers simple to install, pre-installed homepage layouts, and a host of others. More information can be gotten from the site. You should know that the features offered here are 100% free.

All these Sparkle themes are available on the store website. Short details are provided here but you can attain more details from the website. And although all these themes are distinct and peculiar in their way, it’s your job, however, to figure out which theme is compatible with your store website and the product you market. You can also employ the advice of a professional if need be.

This WooCommerce tip has proved to be very helpful and resourceful to users.

2. Start out a strategic discount coupon 

Everyone loves coupons. After dealing with activating or connecting WooCommerce to your site, and after generating a considerable amount of customers, you can start by creating a strategic discount coupon that you know the customers would not be able to resist that easily. This can really help you increase sales on your store website.

This coupon, if done accordingly and appropriately, should be able to drive new customers to your store market and make old passive customers more active. 

Since you’re in charge of giving out the coupon, you could be more strategic and give out the coupon in a way that’s more beneficial to your market, like targeting a specific category. All you have to do is pick out the right distribution channel and also pick the best campaign website that works for you.

In addition to picking out who gets the coupon, you are also in control of the sustainability of the coupon, the limit of the coupon, its impact, and so on. This can also be strategically tuned to drive sales to your store website. 

You can even use the discount and coupon together. For example, use COUPON 456 to get 10% off any product. And running a discount sale periodically can drive more customers to your store website to take advantage of the opportunity.

All you have to do is set up the coupon/discount and create awareness of it. Give it an attractive look and description that would make it difficult for anyone to turn a blind eye to it. Therefore, it has to be distinctively attractive and eye-catching.  This is also a great WooCommerce tip to users that utilise it properly.

3. Provide a user-friendly experience

The truth is your website visitors are not going to find your site great if it is hard for them to navigate through the site or the site is clustered or understandable. That is so wrong. Create a website that can be easily navigated, clear, and responsive. 

There is lots of competition and you have only a few seconds to prove to your visitors that your store website is the best they can find and you have just the thing to fill their taste buds, and this also aids you in increasing sales to your website.

Now, a tool you can use to create an easy-to-navigate site is WooCommerce Breadcrumbs.

This aids navigation for your visitors. All you have to do is change the default settings and enable a way whereby your visitor can go back to their previously browsed categories without leaving your page. This keeps them on your site for a prolonged period. Moreover, this also aids search engines in cataloging our page search rank. So you can kill two birds with a stone here; aid navigation for your customers and earn better search ranking with an easy-to-navigate site. 

In addition, WooCommerce SEO is better experienced with Breadcrumbs. Here, you have an SEO extension that can help optimize your content as well as other pages in your website such as the sitemaps, product pages, and so on. Although this does not automatically give you a better ranking, it’s an ongoing process; and it rather aids it.   

A product table can also be set up for your visitors’ convenience.

As seen, this organizes your content or product into a list and keeps them there whenever the customers use your site by searching or filtering. However, this aids your customer’s navigation and further creates a user-friendly experience because they would find your website more convenient and comfortable.

There are WooCommerce tools that can help in setting this up. We have ‘Product Table for WooCommerce by Nick McReynold’.

4.  Start a contest 

Contests are the biggest thing for marketers because if done correctly, it ends up winding up lots of sales and interest from visitors far and near. 

Therefore, you set up a contest where the winner(s) takes a valuable prize. Although I do not advise you to do this out of your budget, ensure that this is something you can lose conveniently. 

And, short-lived contests do not actually bring out the result we seek. Instead, you can divide it consistently and make it into an ongoing edition. Therefore, there’s going to be more coming up. This is why some marketers hold an annual contest or monthly, purely discretionary. 

So, organize a contest and set out the terms of the contest, and decide on the prize to be won. This has to define your store and should be strategic enough to keep them on your store website. For example, a talent hunt. However it is, let it speak of your brand.

5. Selling vouchers/gift cards

This is another strategic way in which you can harness the tool provided by WooCommerce. This entails selling gift cards or vouchers on your store website and making them redeemable by the purchaser or the recipient if gifted. 

Gift Cards are a great way to heighten your customer’s loyalty, improve performance, and drive more sales or revenue. Using gift cards is very convenient and people appreciate it the most. So, try and create gift cards or vouchers for your customers, and this is sure to increase sales to your store website. 

6. Flash Sales

Flash sales are an excellent and popular way of driving sales to your product. You would be surprised at how much people pay or look forward to events like this. 

Flash sales are discounted prices on products that most online stores employ to drive up sales. In this type of thing, the product in question is limited and there’s also a ticking time set, therefore stating how long the flash sale would last. Flash sales are not for long; most times they are done just for a day. This is to balance the owner’s market and also give the visitors the taste of ‘impulse buying’.

And flash sales are most times propagated with the use of social media. Make sure you create a lot of awareness. It is a very resourceful WooCommerce tip.

7. Provide points on some selected activities.

This is another great strategy. You can provide points for purchases, referrals, and other activities done on your store website. These points earned on your site would be able to make your customers continue that act and come back for more points. The redeemability of these points is up to you, you can make the point redeemable for every product on your store website or just some selected ones.

At Starbucks, for example, their customers earn stars for every purchase.

A Lot of online stores make use of newsletters but very little pay close attention to the customization. You can utilize the use of a newsletter to engage your customers and update them on a new event going on your website.

It’s a great revenue strategy that you can also employ.

8. Use of Customized Newsletters

A Lot of online stores make use of newsletters but very little pay close attention to the customization. You can utilize the use of a newsletter to engage your customers and update them on new events ongoing in your website.

However, when using this, you should try to individualize it. For example, by writing out their names in the newsletter. This would make them feel more ‘talked to’, instead of the usual broadcast message that is normally used.

9. Provide an easy-to-share button

Another great tip is creating an easy-to-share button for your customers to engage their social media friends and thereby creating a shopping community.

This is especially effective when you have a referral contest or you enable the referral button on your website. Customers can utilize this and share your store website nor product on their social accounts. This would further aid your awareness scheme. You can make use of Envite for this tip.

10. Emails on deserted carts

Another great tip is sending out emails on a customer cart that is occupied but deserted. Here, you have to send the email out in a positive and impactful manner; even much better if it is accompanied by a discount or coupon offer or any other beneficial event ongoing on your site. 

This way the customer can keep up with the cart and if forgotten, your email can do the wonder of reminding him or her. This could try up sales and even increase the conversion rate.

Conclusion

These tips have been carefully crafted for your understanding. And if followed promptly and accordingly, they would constantly increase sales and also heighten the awareness of your online store. And in a while, your stores are already booming with satisfied customers who leave great reviews on your site that would entice other customers to your online store. These WooCommerce tips can give you what you seek in your store accordingly.

WordPress is the preferred content management system, powering and owning 34% and 60.8% of internet sites on the web wholly. As a significant user, there are lots of opportunities at your dispersal, so you have to make good use of this opportunity.

Sadly, most step-by-step guides are too technical and not simply graspable for beginners. In this guide, however, there are lined and systematic steps which will facilitate and improve your WordPress SEO and drive constant traffic to your website. 

This guide covers tons of grounds, thus to avoid clustered reading and aid understanding, it’s desirable if you assimilate the content bit-by-bit and apply it afterwards on your WordPress account.

By the end of this guide, you ought to understand the nature of WordPress and how it is SEO-friendly. And also, you’ll be able to expertly utilize the thrilling options of WordPress to your website.

Introduction

Starting a WordPress site may be scary at first especially for a new user who knows little to nothing about owning a site on WordPress.

However, this guide can be termed to be sufficient to equip you with the basic knowledge to get started and lead through.

Get the knowledge you need here and apply them simultaneously on your website.

What is SEO?

SEO is an associated word form for “Search Engine Optimization”. Essentially, it’s the technique of enhancing your website in an order that its visibility is heightened whilst Google, Bing, and other engines are linked to your business. You are much more likely to entice new and existing customers for your commercial enterprise if your pages appear better in search results.

This is an approach used by several customers to attract site visitors to their websites. Once you understand how SEO works, you should be capable of effectively using distinctive processes to increase your web page’s visibility or rating in the search end result.

SEO, in other phrases, is about creating an internet site with optimized code and safely formatting it, so it’s a lot easier to discover on the web. And while people look for your content on the web, it generates greater visibility and earns you more clicks.

Why is SEO important?

Search engines are taken into consideration to be the largest source of site visitors for most websites.

Statistically, it’s far established that customers are most likely to focus at the pinnacle of the search engine result pages. Therefore, you have only some seconds to electrify your audience and effectively optimize the rank of your website amongst all other websites.

These search engines like Google and Yahoo use superior algorithms to rank pages accurately within the search result. But, this isn’t always rocket science. You must continue to optimize your content to offer it a certain part in its optimization within the search result.

In sum, SEO is the bedrock for an integrated advertising and marketing atmosphere. Knowing your users’ preference permits you to use that knowledge in your internet site, campaigns (paid and natural), social media sites, and extra.

The Core Structure of WordPress Search Engine Optimization

Knowing the core structure for optimization of your content material on WordPress can also do wonders. Contrary to public opinion, you ain’t have to be a tech geek to effectively optimize a site on WordPress.

Mastering the fundamentals structure of this guide can provide you with important increase on your site visitors.

So stick ’round and observe the guide and apply appropriately on your site.

Take a look at your website’s health.

Site health is a feature on WordPress that permits customers to know how their website is doing. It consists of two elements; the Status page and the Info page. Here, to get into your page site health, you can navigate via Tools > Site Health in your WordPress backend. Plugin builders also can connect to the Site’s health page in addition to WordPress’s test.

You need to log into your account as an admin to attain access to this.

Status Page

This operates a performance and security analysis and gives you feedback as a notification on the health status of your website, and recommendations as well. These notifications are collapsible if disturbing or not required.

The circle that is a little bit coloured at the top of the page gives you an idea of how healthy your site is. If it’s red however, then there’s an issue.

Info Page

This section gives small but detailed information about the site’s performance. You can easily use this info to figure out what is wrong with the site whenever it is giving a sign or not functional, or you could easily copy and paste it to a web developer.

Review the site’s settings

Going over all sections within the website’s setting is completely worthwhile as a result of a number of these options will influence the SEO of your WordPress site.

WordPress offers users the choice to cover their websites from search engines. This offers you time to travel over your decision and properly publish this website after you, later on, decide to.

However, make sure that the website is visible to the general public once published. Sometimes, this selection could also be accidentally checked which removes your website from search engines.

Now what you have got to try to do is, log into the admin space of your account on WordPress, and visit the Settings > Reading page.

To make your website visible, you’ve got to confirm that the box “Discourage search engines from indexing this site” is turned off or unchecked. 

Click on “Save Changes” to store your modification before exiting the page. 

You should additionally check your Writing > Reading choices and certify they’re set properly, as they verify your default choice and what seems on your homepage. 

Do not forget to supply a compelling tagline for your website in Settings > General.

Choose the proper permalink structures

The structure of your permalink incorporates a direct result on the SEO of your website. It dictates however your page would be formatted and also the URL would take further.

Some permalinks are termed Seo-friendly whereas others don’t seem to be.

Examples of SEO-friendly permalinks URLs are;

These URLs clearly outline itself. And it provides your website a lot of skilled and discoursed look.

Examples of SEO-friendly permalinks URLs are;

example.com/?p=123

http: //example.com/archives/123

These permalinks are okay but not exactly perfect and might negatively have an effect on users’ view of the quality and essentiality of your page.

Therefore, choosing the proper permalink structure is very important, deciding to alter it presently might cause some problems. This can be as a result of, on a well-known website, you risk losing all social media shares and SEO ratings by removal of the permalink structure.

You can visit the Settings page > Permalinks to decide on or amend your permalinks.

So, between plain, month and name, day and name, numeric, and customized structure, post name is more desirable. However, if you’re using other alternative choices for a substantial quantity of your time and have already gained a sufficient quantity of audience with that universal resource locator (URL), go along with it rather than changing it. 

If required, then you ought to interact with a  skilled personnel to change your permalink structure for lesser risks. Though you are still going to lose your social sharing counts on the pages.

Choosing between computer network vs non-WWW in URLs

As a brand new user, you’ve got to choose between inserting or excluding ‘www’ in your page universal resource locator. For instance, selecting between computer networks (http://www.wordpress.com) or non-www (http://wordpress.com) in your site’s universal resource locator.

To result in this selection, visit the Settings > General page. Your universal resource locator (URL) ought to be included in the ‘WordPress Address and Site Address’ fields.

From an SEO and technical perspective, there is very little distinction between using WWW or non-www. there’s no definite advantage of one over the opposite. Thus this is often left to the discretion of the user.

The Best WordPress SEO Plugin 

However, this part of the guide makes provision for comparison between many WordPress SEO Plugins that may work best for your website. 

A lot of articles online would offer various recommendations on SEO plugin tools or ‘the Best WordPress SEO plugin’. This could be quite overwhelming for brand new beginners or those who don’t seem to be tech-geeks.

Choosing the most effective WordPress SEO Plugins

When it involves selecting the most effective WordPress Plugin for your website, you’d most likely narrow it right down to the foremost popular; Yoast SEO or All in One SEO (AIOSEO).

However, in this guide, the main target would be through Yoast SEO, and also the following screenshots would be by it.

Yoast SEO could be the right WordPress Plugin with wonderful options to assist beginners or long-term users in optimizing their website’s rankings, keywords, and site’s content.

WordPress XML sitemap

Search engine improvement (SEO) is also improved by the usage of an XML sitemap. Although internal linking might not be good, it permits Google to grasp your website structure and acquire key pages of the internet site quickly.

XML Sitemaps are formatted data that list each page on your website in sequence. As a result, search engines are most likely to locate your material.

As you add or delete material, the sitemap index and individual sitemaps are straight off updated to replicate the changes. Additionally, they specify the post types that you need the search engines to add to their indexing algorithms. Sitemaps don’t recognize post types labeled as “no-index”.

Google Search Console – Add to your website

Google’s Search Console tool provides website owners with a wealth of data on their site’s performance, and it’s fully free.

Apart from showing how your website functions on the inside, it conjointly shows how searchers view it in the search results.

Learn how your cellular website operates inside the engines like Google and which key phrases and inquiries are optimizing traffic. And in addition, discover if Google does have access to the content on your page.

We are advancing to battle a handful of guides relating to joining the site and connecting it to Google’s Search console, but first, you should own an account first. Join now or log in to begin.

1. Input your details and log into the account

2. Then, click on ‘Add Property’ seen at the downward part of the page

You can even upload up to 1000 properties.

3. Input your website URL address to the appropriate field as seen. However, note that you have to input the correct address, exactly accurate. If unsure of your address, seeking the expertise of a host provider is more advisable in such instances.

Then ‘continue’.

4. Next, you would see an arrow beside the ‘html tag’, click on it. There are various ways to affirm ownership. Although in Yoast, the authentication code is just needed for verification, then it is affixed on Yoast search engine optimization.

5.The meta-information provided, make sure you copy it.

Point-out the tag code and copy it.

6. Next, you sign into your WordPress account, then Dashboard.

7.Then Menu > SEO> General > Webmaster Tools

8. The tag code which you copied should be pasted as a verification code in the highlighted box and store modification.

9. Finally, move to Google Search Console and ‘verify’.

Then Done. You have successfully associate your WordPress site to Google Search Console and can also submit sitemaps.

Optimize your blog posts for search engine optimization (SEO)

Don’t get mistaken. SEO is an ongoing process. Some individuals are of the thought that having a good SEO Plugin is all it takes. However, on the contrary, users ought to make the most of the options that come with blog posts for SEO. 

Majorly, most SEO Plugins go together with these options- SEO Title, Description, Targeted Keywords, Meta Description, Meta Keyword, Key phrases, and so on. 

All these listed may slightly differ based on the Plugin you’re operating. However, confirm, you are taking advantage of all of those options regardless.

A preview is additionally created for you to ascertain how your content would appear to a reader. 

We suggest that you just pay sufficient attention to the Title, Description, and Targeted/ Focus Keyword.

Keyword research is even recommended. This is very important. Your initiative as a new beginner is deciding what your users would search on and in what format.

For example, you’re sharing a post on connected health problems or optimizing a post per se and you use ‘Healthy Living’. This keyword is okay but general and would have a lot of competition. Due to this, you could rather use, ‘Drinking Problem’, ‘Sugar level’, ‘ Lice’, and so on. You’ve got to be specific here.

This is essential as a result of your want for individuals to use your website and want to attain a much better ranking on the net. You can even make use of long-tailed keywords though they’re less often searched and have less competition compared to shorter words. Therefore, you’ve got to work out an acceptable keyword for your content. 

There are numerous keyword analysis tools that will assist you to discover appropriate keywords and may even tell the keywords your competitors are running. We tend to suggest SEMrush; trustworthy and popularly utilized by users adept in SEO.

Practices for WordPress Users

These are some practices that you can use alongside the other alternative practices discussed. it would go a long way if controlled properly.

Consequently, it’s simple to grasp and apply.

Properly harness the effect of Categories and tags in WordPress   On WordPress, there are two ways in which contents are structured; categories and tags. Categories have a way of finding a niche for your content and exercises this in a hierarchical manner. For instance, an internet site regarding baking, ‘Dessert’, ‘Home-Cooked’, ‘Recipes’ may be used as categories.

Whereas, Tags are non-hierarchical and might be used to describe your content in additional detail. For instance, your tags may be ‘Low-calories’, ‘Wedding Theme Cake’, ‘Pie’, ‘Bread’.

Visit the admin page, and from Dashboard, then Post, and down to Categories or Tags.

Categories and Tags can be said to be useful tools for users because it creates an easier avenue for them. It conjointly aids search engines within the long haul.

Constantly interlink your content

As a beginner, you must cultivate the habit of linking your content with other varieties of posts on WordPress. Doing this would further drive traffic to your website,  increase users’ time on the page, and increase page view in the long term.

Google and other search engines award a score to every page on your website (page authority). Although, one can not accurately confirm the calculation of this score as a result of its unbroken secret. Consequently, people cannot manipulate the outcomes in any manner.

Nevertheless, links are by far the foremost signal givers.

Optimize WordPress Comments

The comments on your site are just like the defensive structure of your page. As a beginner, you would like to seek out some way to urge comments and additionally optimize them.

Akismet comes with each WordPress website. This assists in fighting or preventing spammed comments. you should make sure that the comments are spam-free as a result of the drawback of getting such in your comment field is that it repels your users and will additionally ruin your search ratings.

Improve the quality of your content 

The content you offer on your website gives your site an extended approach in driving traffic and improving SEO on your site. People look for engaging, straightforward, and content that will offer answers to their queries or problems. 

It all begins along with your distinctive thoughts or perspective on a particular issue while producing high-quality content for your WordPress web blog. 

In addition, it involves presenting these ideas in an approach that’s well-organized and simply intelligible. As a result of these efforts, you’ll be ready to attract the audience you seek and keep them interested.

Thereafter, you’ll improve the standard of your content on your website by;

• Making helpful analysis when necessary 
• Providing your users with outstanding content
• Individual posts and pages ought to be extremely optimized
• Assert internal control over the content
• Avoid accidental duplication of material or keyword pattern (similar or identical content or a similar keyword).
• Engage international audiences

These points are unambiguously created to assist beginners to assert enough management over the content expressed. And bear in mind your content must talk to the reader instead of being talked at. In addition, your content must be clear, applicable, problem-solving, and accessible furthermore. 

Keeping these facts in mind, you’d be assuredly distinct in your content.

Speed and Security for WordPress SEO

After taking you through the core structure, best plugins, and best practices, all of which might mean nothing if the protection of your website is poor, or the speed is slow, or your website gets hacked.

These tips would, sure enough, guide you as a beginner in securing your website. 

Accelerate and improve the overall performance of your website

Search engines rank a faster website performance. And apart from that, a slow website would do very little to nothing when attempting to attract or interact with your users. 

You can manually improve the general performance of your website by optimizing your image (oversized pictures could cause slowness of the site), update plugins, shut down databases, modify GZIP Compression, decrease CSS, hypertext markup language & JS files, modify caching, and a bunch of others. 

You can conjointly reach a far better and quicker website with the utilization of SiteGround or Bluehost.

Security and safety for WordPress SEO 

After making your website on WordPress, as a beginner, you must note that it’s necessary for you to secure your website against malware and hackers. Google blacklists about 20,000 sites a day for malware problems and about 50,000 for phishing. 

The security and safety of your {site|website|web website} are terribly important! All effort on your site would be null if it’s blacklisted or hacked at the end. 

For starters, you’ll attempt installing an SSL(Secure Sockets Layer) Certificate on your website. This changes the http: to https, where ‘S’ stands for secure. A padlock image seems within the browser’s address bar to suggest that an internet site is SSL-secured.

If it doesn’t work out, go online to the admin page >  General Settings, and alter the site and home address from http: to https: 

Or, you can get a plugin that may help secure your website safely.